IKEA's expansion- next outlet in Bangalore:
IKEA is one the Swedish home furnishing giant, which has an enormous growth in its life cycle. It started its first store in Hyderabad. This store was opened with an investment of 1000 crores ,five years after receiving the government approval in 2013. IKEA plans to invest 10500 crores to open 25 stores in India by 2025.
Just after opening its first store, now it plans to open its next outlet in Bangalore. It would be followed by navi Mumbai and Delhi. The store in Bangalore would be closer to Nagasandra Metro station and would cover over 4,00,000 square feet.
IKEA has over 7500 products, out of which 95% comes under global range and 5% designed based on local life styles of Indian consumers. IKEA officials conducted survey in more than 1000 homes with different income level, different sizes to understand the needs and aspirations of the Indian customers. It has developed over 2000 home products decorating the Indian shelves. Moreover, IKEA restaurants also serves the Indian tongues with good taste.:-)
IKEA is one the Swedish home furnishing giant, which has an enormous growth in its life cycle. It started its first store in Hyderabad. This store was opened with an investment of 1000 crores ,five years after receiving the government approval in 2013. IKEA plans to invest 10500 crores to open 25 stores in India by 2025.
Just after opening its first store, now it plans to open its next outlet in Bangalore. It would be followed by navi Mumbai and Delhi. The store in Bangalore would be closer to Nagasandra Metro station and would cover over 4,00,000 square feet.
IKEA has over 7500 products, out of which 95% comes under global range and 5% designed based on local life styles of Indian consumers. IKEA officials conducted survey in more than 1000 homes with different income level, different sizes to understand the needs and aspirations of the Indian customers. It has developed over 2000 home products decorating the Indian shelves. Moreover, IKEA restaurants also serves the Indian tongues with good taste.:-)
No comments:
Post a Comment